Origin took great care in designing the Javi multi-pack packaging, creating a visually striking and cohesive design that not only captured the playful spirit of the brand’s mascot but also effectively communicated the brand's unique benefits and reasons to believe (RTBs). By strategically highlighting key product attributes and ensuring the packaging stood out on crowded shelves, we helped position Javi as a memorable and engaging choice for consumers. Every detail was crafted to reinforce the brand's identity and make an impactful connection with shoppers at the point of sale.